Some lifestyle routines developed during the COVID-19 pandemic, such as cooking and baking-at-home, may continue post-pandemic. The big question here: is online (FMCG) shopping one of them? And how will e-commerce platforms and user experiences evolve to support the growth potential? IRI’s Online Shopping Trends Report is a comprehensive 4-part series explores these questions by unpacking he total online retail trends in Australia, as well as how it is impacting FMCG.
To access the full report please contact your IRI consultant or contact us at firstname.lastname@example.org
How can we help you supercharge growth and profitability?
95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.
Copyright 2021 IRI. All Rights Reserved.