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Prevention, Personalization and Pizzazz Characterize New Product Pacesetters
5/24/2017 9:49:47 AM
Healthier-for-you products, niche products positioned to meet needs of discrete shopper segments and products that excite consumers with new flavors and scents represent three of the critical paths to CPG growth as identified in IRI’s 2016 New Product Pacesetters™ (NPP) report.
How to Lead Growth in CPG
5/25/2016 1:31:20 PM
Every year, IRI and the Boston Consulting Group (BCG) rank more than 400 U.S. CPG manufacturers on three critical growth metrics
Finding Growth in the Beverage Industry
1/6/2016 3:03:51 PM
The beverage industry has seen many changes during the past few years, as up-and-coming trends push companies to find new ways to drive sales.
Sipping Success with Natural, Organic and Specialty Beverages
7/15/2015 8:47:49 AM
Natural, organic and specialty beverages are exploding in the marketplace, outpacing conventional beverages in every channel. According to SPINS, certain types of beverages have seen massive growth in dollar volume over the past year
Marketers Positioned to Unwrap Higher Sales this Holiday Season
10/17/2014 12:05:58 PM
With the 2014 holiday season drawing near, marketers should have a lot to feel good about, according to IRI’s Q3 2014 MarketPulse™ survey. Consumer confidence is on an upward trajectory, and shoppers say they’re planning to spend a bit more during this holiday season. The National Retail Federation predicts retail sales will be up by 4.1 percent this November and December, with overall 2014 holiday sales projected at $616.9 billion—an increase of more than 3.1 percent over 2013.
Spirited Analytics
4/22/2014 12:55:53 PM
The great English poet and romantic Lord Byron, usually the composer of flamboyant verse and intricate alliteration, when faced with the eternal question that comes before us all, chose to answer it with analytic simplicity: “What’s drinking? A mere pause from thinking!” It is with such a noble principle that I choose to explain my frequenting of the local public houses. I am an analyst after all, and I never truly stop analyzing.
Food and Beverage Price Inflation: Spotting Emerging Trends
4/18/2014 12:57:19 PM
Today’s CPG retailers and manufacturers have several variables to contend with in order to drive sales and meet company goals. As retailers, manufacturers and consumers do not exist in a vacuum, maintaining and gaining market share relies on implementing mechanisms to account for circumstances beyond the control of the various parties involved.
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