Price and promote products for success.
Realize tremendous value throughout the planning process with IRI’s retailer-focused price and promotion solutions. This includes collaboration with key partners, recommendations on optimal prices and promotions, and a more precise understanding of expected impact.
Align decisions for better outcomes.
By collaborating on key pricing and promotional decisions, retailers and manufacturers are able to align their objectives and success criteria based on robust analytics.
Build the right recommendations.
Through collaborative data analysis, both parties gather deeper intelligence into current performance, identifying specific areas that need to be addressed.
Optimize Impact.
Retailers and their key suppliers can simulate possibilities with scenario modeling and get an accurate understanding of expected impact and associated tradeoffs. Once prices and promotions are executed, companies can track results and compliance for course-correction insights.

How we're different

HOLISTIC APPROACH
IRI leverages a robust data ecosystem, intuitive visualization and practical-world algorithms, bringing these together for recommendations that drive results.
ONE VERSION OF THE TRUTH
Our leading-edge technology and collaboration platform ensures that retailers and manufacturers are planning and executing off of the same information.
RETAILER FOCUS
IRI focuses on the issues that matter to retailers, including what is resonating with shoppers, how to optimize everyday prices and how to plan effective promotions.
How can we help you supercharge growth and profitability?

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