Press Releases

IRI™ to Discuss How Millennials Will Change the Meat Case at 2015 Chicken Marketing Seminar

July 09, 2015

In their keynote address, “How Millennials Are Changing the Meat Case: What to Expect as Millennials Mature,” IRI’s John Crawford and Chris DuBois will discuss why millennials matter and reveal the marketing myths surrounding them. In addition, they will home in on millennials...

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IRI Joins Forces with Return Path to Offer CPG Companies E-commerce Receipt and Transaction Data

June 29, 2015

IRI Joins Forces with Return Path to Offer CPG Companies E-commerce Receipt and Transaction Data

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IRI and GuestMetrics Alliance Expands Reach to More Than 15,000 On-Premise Locations

June 17, 2015

IRI and GuestMetrics today announced they have increased their data collection from restaurants and bars by 50 percent for a total of more than 15,000 on-premise locations. IRI and GuestMetrics offer the most comprehensive view of the shopper, with POS data now being gathered ...

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IRI's Larry Levin and SPINS' Kathryn Peters to Examine Growth in Natural and Specialty Beverages at BevNET Summer Live

June 02, 2015

In their BevNET Live Summer 2015 panel, “How Brands Accelerate,” IRI’s Larry Levin along with SPINS’ Kathryn Peters will discuss how natural and specialty beverage manufacturers can expand into larger-scale retailers without losing brand authenticity.

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IRI’s Sally Lyons Wyatt to Present Consumer Trends in Eating and Shopping at Sosland Publishing’s Annual Purchasing Seminar

June 01, 2015

In her presentation, “How America Eats: Consumer Eating Trends Driving Industry Growth,” Lyons Wyatt will cover IRI’s most recent consumer insights research on eating and shopping behaviors, with a particular focus on how the changing U.S. consumer landscape is impacting what ...

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IRI Media President to Discuss Big Data Driven Growth Strategies at Oracle Data Cloud Summit Panel

May 19, 2015

In their Oracle Data Cloud Summit panel, “Knowing More: What Consumers Say,” IRI’s Srishti Gupta, along with David Berkowitz from MRY; James Borow from SHIFT; and moderator Susan Etlinger from Altimeter, will discuss how the unique insights fully integrated big data reveals ca...

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