Press Releases

IRI’s Sally Lyons Wyatt to Explore New Snacking Trends at SNAXPO 2018

WHO:             

Sally Lyons Wyatt, Executive Vice President and Practice Leader, Client Insights, IRI®
                                   
WHAT:           

On March 13, IRI’s snacking expert, Sally Lyons Wyatt, will cover the most interesting current and emerging trends in the snacking industry during her presentation, “New and Emerging Snack Trends,” at SNAXPO 2018. Lyons Wyatt will discuss what today’s consumers are snacking on, as well as how snacking needs are changing. Attendees will learn which trends have the greatest growth potential in the snack market and how to stay ahead of evolving consumer tastes.

WHY:          

CPG companies know consumer snacking preferences are always changing. Understanding the factors that drive these changes is key to innovating product lines and capturing more “share of stomach.”

WHEN:          

New and Emerging Snack Trends
Tuesday, March 13, 2018, 8:15-9:00 a.m. EST

WHERE:      

SNAXPO 2018
Georgia World Congress Center
285 Andrew Young International Blvd. NW
Atlanta, GA 30313

About IRI
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG companies, OTC health care organizations, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI helps to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market-leading growth. A confluence of major external events — a revolution in consumer buying, big data coming into its own, advanced analytics and automated consumer activation — is leading to a seismic shift in drivers of success in all industries. Ensure that your business can leverage data at www.iriworldwide.com.

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IRI Contact:                                                             
Shelley Hughes                                              
E-mail: Shelley.Hughes@IRIworldwide.com
Phone: +1 312.474.3675

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