Business Synthesis

Description: This hands-on workshop has participants working in small groups to investigate and solve for real, current business issues.  Students are introduced to and have the opportunity to apply IRI’s business insights framework for efficiently and effectively synthesizing mass amounts of data into high-quality, actionable and meaningful insights. The course covers: IRI’s business insights framework; framing the problem/opportunity; structuring and streamlining analysis; culling insights and highlighting their business implications; and ensuring actionable recommendations that are focused on business outcomes. 
 
Audience: Sales, Marketing and Category Management Professionals
 
Duration: Half day
Fill out the following registration form and an IRI Training representative will contact you to confirm your registration.

Please note: There is a minimum of 5 attendees per training session. If this minimum is not met 14 days prior to the training date, the session will be cancelled and a full refund will be made. We caution against purchasing flights before 14 days.

Accommodations: IRI Corporate Hotel rates are available. Please contact the IRI travel department directly at 1-800-262-9226 or email Travel@iriworldwide.com to book hotel rooms.
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