Manufacturing

Meet different consumers' needs with the latest insights on the market, behavior, pricing, promotion and more.

Retailing

As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper.

Media/Advertising

Maximize campaign impact with solutions that more accurately target, measure and optimize advertising.

IRI provides integrated big data, predictive analytics and forward-looking insights, all on a single leading technology platform, IRI Liquid Data®, to help CPG, over-the-counter health care, retail and media companies personalize their marketing and grow their businesses.

 

Partners

The IRI Partner Ecosystem includes companies such as:

News, Insights and Events

With the IRI Lift™ for Pinterest solution, advertisers can measure the impact of their Pinterest campaigns on driving offline sales. Read More

Over the past decade, the dairy case has evolved dramatically, and there are major trends currently impacting dairy that all store categories will need to understand. Read More

With an integrated approach to customer lifetime value, CPG retailers and manufacturers can improve loyalty and drive greater economic value and growth. Read More

IRI has been selected to join the Marketing Mix Modeling Program on Facebook and can leverage performance metrics to drive comprehensive marketing measurement for clients. Read More

IRI and Kantar have launched a new closed-loop growth solution to help CPG brands effectively measure and optimize marketing programs for both long-term brand health and short-term sales. Read More

In this webinar, understand how to drive premium pricing, minimize costs and better message products in your portfolio for a stronger value proposition and improved margins. Read More

Careers

Work at IRI

At IRI, you will work on the most interesting business challenges facing the CPG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers.

Come grow with us!

Open Positions

Accelerate your career by working for a company that was one of the originators of big data. Apply today to be part of our team, and bring big data to life.

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