IRI Personalization Suite
Unprecedented access to real-time analysis and optimization to personalize consumer marketing and measure effectiveness of advertising impact on sales.
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Top Analysts Recognize IRI
IRI listed as a leader in measurement and analytics.
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Boost Retail Sales
Retailers can provide personalized offers and optimize campaigns through unique insights and collaborative supplier relationships. 
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Growth delivered.®
it’s what we do
Powerful market and consumer insights ignite growth for CPG, retail, OTC health care and media companies. 
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Media Measurement
Measure and optimize campaigns quickly and accurately to improve ROAS by up to 70 percent.
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Q2 2017 Non-Food CPG Trends
A new report reveals the latest non-food CPG trends and what marketers can do to capture growth.
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Realign for Growth
Tweaks to product positioning and attributes can identify opportunities across CPG categories.
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