Manufacturing

Meet different consumers' needs with the latest insights on the market, behavior, pricing, promotion and more.

Retailing

As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper.

Media/Advertising

Maximize campaign impact with solutions that more accurately target, measure and optimize advertising.

IRI provides integrated big data, predictive analytics and forward-looking insights, all on a single leading technology platform, IRI Liquid Data®, to help CPG, over-the-counter health care, retail and media companies personalize their marketing and grow their businesses.

 

Partners

The IRI Partner Ecosystem includes companies such as:

News, Insights and Events

News

Research from IRI and BCG reveals that the fastest-growing CPG companies use data to differentiate their product portfolio and target consumers with greater precision. Read More

News

IRI’s latest food and beverage trends research identifies growth opportunities in premium and personalized offerings. Read More

Insights

IRI reveals new product purchasing habits of U.S. Hispanic shoppers, CPG product launches that were most successful with them and opportunities for brands and retailers across categories. Read More

Insights

Effective CPG innovation requires an unbiased shopper perspective and the ability to accurately and quickly forecast new item performance. Predictive data helps make this possible. Read More

Insights

Gartner’s new “Market Guide for Advanced Analytic Service Providers for Marketing” can be used to identify advanced analytics experts to support data-driven marketing programs. Read More

Insights

A report from IRI reveals the key indicators for predicting future sales performance, including share of wallet and digital consumer sentiment.  Read More

Careers

Work at IRI

At IRI, you will work on the most interesting business challenges facing the CPG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers.

Come grow with us!

Open Positions

Accelerate your career by working for a company that was one of the originators of big data. Apply today to be part of our team, and bring big data to life.

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