IRI Digital Accelerator

Design the most successful digital campaigns! Understand in a simple and cost effective way the sales effectiveness of all aspects of digital media campaigns (creative, implementation, etc) simultaneously in a non-controlled environment.

Why IRI Digital Accelerator?

 

Accurately measure real sales lifts

IRI’s recommendations on digital solutions systematically deliver brand sales lifts with proper and realistic financial quantification: We measure real sales uplift!

Scalability, speed and flexibility

IRI’s digital solutions benefit from the best methodologies and the finest teams for the most accurate, scalable and flexible solutions on the market!

Test several options in one go

IRI’s Digital Accelerator enables the measurement of media options (that can be multiple if needed) in one go at national level, so that clients can understand easily which is the most profitable one for them.

How We’re Different

REAL STORE LEVEL SALES UPLIFT
THE RIGHT INSIGHTS
ACTIONABLE DECISIONS

IRI Digital Accelerator is an econometric solution that delivers fast, scalable and highly customisable analytics. We bring together store-level data and the best analytics methodology to help clients take the right decisions for their media campaigns, while scaling our solutions to meet specific client needs for actionable insights.

RESULTS

Digital Media Activity Performance Measurement

A dairy brand wanted to assess if the digital media campaign it had split across regions in Spain had done better than its previous national one.

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How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.
 

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