Liquor Industry trends in South Africa

Liquor Industry trends in South Africa

GLOBAL VERSUS LOCAL TRENDS

Liquor has always managed to withstand tough economic times and the last two years have been no exception. In IRI’s report, “Top Categories Performance Overview in Key European Markets” (April 2018), European Union liquor value growth is ahead of consumer packaged goods (CPG) by 0.6%. Within the United Kingdom (UK), liquor is the top performing macro category, reporting growth of 4.4%.


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