Press Releases
Product range rather than price or convenience drives consumers in-store – IRI European Shopper Insights Report
23/10/2017

For 60% range is main reason for store choice when grocery shopping in supermarkets/hypermarkets, while price is key for discounters and online shopping


Healthy eating trend boost for vegetarian, free-from and organic food producers
2/10/2017

IRI survey of shoppers across Europe finds more than two thirds are buying healthy food
German shoppers most likely to buy organic food (versus half of Europeans) 39% of shoppers buying vegetarian food options
‘Free-from’ food on the shopping menu of one third of shoppers


European grocery shoppers become digital Infoseekers as the cost of shopping continues to rise
21/09/2017

1 in 3 shoppers uses the Internet to seek information before shopping
Smartphones assist 65% of digital infoseekers with in-store savings
84% of shoppers prepare a shopping list and 1 in 10 do this on their phone
Southern Europeans more focused than Northern Europeans on finding the best deal


Globus selects IRI as its preferred partner for data sharing and technology in Germany
11/09/2017

IRI’s Holistic Retail Solution provides advanced predictive analytics and transactional data insights to Globus and its suppliers


Cooperation agreement entered into by IRI and EROSKI
17/07/2017

EROSKI to develop innovative supplier collaboration platform with IRI


IRI calls for industry standard on Big Data Collaboration
6/07/2017

IRI’s latest whitepaper on Big Data Collaboration calls for FMCG retailers and manufacturers to unify their data and analytics expertise in order to drive brand and category growth


IRI and M&S to address Consumer Goods Forum Global Summit 2017 on how retailers and CPG manufacturers can share big data for smart growth
8/06/2017

Price rises and private label drive up sales of olive oil across Europe
3/05/2017

IRI announces change in senior management team: Anthony Graham to lead IRI Solutions and Innovations team as Lynda Gammell moves to new IRI role
25/01/2017

IRI, the big data and technology expert for consumer industries, has announced the appointment of Anthony Graham as Executive Vice President of International Solutions and Innovations to replace Lynda Gammell. This senior management change in the International division of IRI took effect Tuesday, 3 January 2017.


Europe’s FMCG brands reduce reliance on price promotions claims IRI
29/11/2016

IRI Price and Promotion in Western Economies report reveals a pause in promotion escalation as manufacturers re-assess their value.


IRI appoints former Reckitt Benckiser commercial executive as Executive VP of regional CGD
23/02/2016

Caspar Netscher – who also has a background in FMCG and telecoms – leads a focus on new business revenue and client retention


Launch of IRI Holistic Retail Solution will help retailers find fast insights from Big Data
11/02/2016

Bracknell, U.K – 11 February, 2016 – The big data leader IRI has expanded its retail offer in Europe to provide advanced analytics of combined retail data sources in a single unified platform. The IRI Retail Holistic Solution (IRI HRS) is underpinned by IRI’s Liquid Data technology, which makes it possible to aggregate and find associations for trillions of data points in a matter of seconds.


Rising price of olive oil costs European shoppers 231 million euros
9/02/2016

Bacterial disease blighting olive trees in Italy and a poor harvest in Spain has knock on effect on olive oil prices across Europe Retailer own label olive oil prices increase faster than national brands but remain cheaper option for shoppers


New year spending on beers, wines and spirits in UK supermarkets rises 3% compared with 2014
11/01/2016

Overall decline in grocery sales slows across the full 6-week Christmas period; -0.6% down on 2014 compared with -1.3% for rest of year


Sweet-toothed UK shoppers spend £219m on Christmas cakes, puddings and confectionery in Christmas fortnight – 8.3% more than in 2014
6/01/2016

Overall supermarket FMCG sales for the fortnight are pushed into growth as final week spending tops £3bn, up 7.4% on last year


UK shoppers get into the spirit of Christmas by spending £200m on Spirits - an extra £7m - in first two weeks of December
21/12/2015

- Falling FMCG sales show decline in sales of traditional Christmas cakes and puddings and some gift items


Processed meat cancer scare wipes 10% (£3 million) off sales of sausages and bacon according to IRI Retail Advantage data
23/11/2015

According to the latest retail data from global insight leader IRI, sales of pre-packed sausages and bacon are down, following the recent publication of a report stating that processed meats can cause cancer by the World Health Organisation’s International Agency for Research on Cancer (IARC).


One Stop rolls out IRI Collaboration Gateway to assist suppliers
10/11/2015

IRI Collaboration Gateway will provide collaborative and unique intelligence that will help suppliers spot category trends and track performance across the convenience retailers’ outlets


Grocery price wars continue to keep prices down as economies recover in Europe – according to IRI Price & Promotion report
22/10/2015

Despite strong evidence that European markets are starting to recover, it seems that neither prices nor sales are recovering in line with these trends. To some extent, we are witnessing the ongoing impact of the price wars in the region. While lower prices suggest a better deal for shoppers, this is not necessarily translating into sales growth.


£1bn cider market loses £35m in last year says IRI
2/10/2015

IRI predicts that Premium and Traditional Ciders present a £65m sales opportunity for the Convenience channel, which if actioned will help the channels sales overtake supermarkets by 2020.