Media Coverage

Study: Start at the Core to Optimise Your Beer Assortment

10 October, 2017

Within a convenience store retail outlet, the cold vault space is the beachfront property in the store and, on average, there are typically five cold vault doors dedicated to beer. To help c-store retailers optimize their beer assortments within that valuable in-store real est...

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Is The Retail Sector Ready To Turn Big Data Into Smart Data?

09 October, 2017

With the overwhelming amount of data available, Stephanie Augier, European lead for analytics at IRI, discusses the importance of analysing Big Data to unlock its full potential.

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Can retailers and manufacturers turn big data into smart data?

28 August, 2017

Gaining access to an increasing amount of data does not necessarily lead to better decision-making.

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IRI Hires Former Reckitt Benckiser Exec for CGD Role

16 February, 2016

February 23 2016 - Retail and healthcare data giant IRI has appointed former Reckitt Benckiser exec Caspar Netscher as Executive Vice President of Regional Client Growth Development (CGD), based in its Netherlands office.

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IRI Hires Former Reckitt Benckiser Exec for CGD Role

Why smarter range optimisation needs a careful approach

09 November, 2015

Years of deals have left brands and retailers in all countries battered and bruised. Times are changing and both parties are desperate to find new ways to grow their revenues. Stephanie Augier, European analytics and shopper account director at IRI says manufacturers and retai...

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Why smarter range optimisation needs a careful approach

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