IRI in the News

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08/11/2017
A European Shopper Insights Report conducted by IRI, the big data and technology expert for consumer industries, shows that the influence and importance of emerging specialist retail channels, like drug stores, pharmacies and make-up stores, is growing.

27/10/2017
By getting all the data they hold from disparate sources, integrating and analysing it, brands can derive insight that maximises both the online and offline shopping experiences. Stephanie Augier of IRI offers six tips for employing smart data to improve retail performance and make commercial gains.

26/10/2017
UK – The majority of shoppers prefer a ‘wide range of products’ over convenience, quality and store services according to IRI’s Shopper Insights Report.

24/10/2017
Product range continues to drive shoppers into stores, with the majority of shoppers preferring a ‘wide range of products’ over convenience, quality and store services in many cases, according to new research.

24/10/2017
Product range continues to drive shoppers into stores, with the majority of shoppers preferring a ‘wide range of products’ over convenience, quality and store services in many cases, according to new research.

23/10/2017
The majority of UK shoppers select a store because of the services it offers over convenience, quality, and price and promotions, according to research by big data provider IRI.

10/10/2017
Within a convenience store retail outlet, the cold vault space is the beachfront property in the store and, on average, there are typically five cold vault doors dedicated to beer. To help c-store retailers optimize their beer assortments within that valuable in-store real estate, Anheuser-Busch/InBev (ABI), IRI and the Category Management Association (CMA) partnered on a new study — the results of which were released recently to Convenience Store News.

09/10/2017
IRI, a provider of big data and predictive analytics for retailers and suppliers, has launched what it’s calling “the first analytics solution for convenience retailers”, giving c-stores access to the company’s analytics capabilities.

09/10/2017
With the overwhelming amount of data available, Stephanie Augier, European lead for analytics at IRI, discusses the importance of analysing Big Data to unlock its full potential.

05/10/2017
A “large proportion” of European shoppers are buying “healthy”, organic, vegetarian and free-from foods, new research from IRI reveals.

05/10/2017
Retailers can drive spend with free-from and organic food as IRI research shows the trend towards healthier products continues to grow.

05/10/2017
José Carlos Gonzalez-Hurtado, President of International, IRI, believes that Big Data Collaboration [BDC] between retailers and manufacturers can reap untold benefits - all that's needed is the right platform.

04/10/2017
Now is as good a time as any for food manufacturers to highlight the health benefits of their products or introduce new, healthier, lines, as European shoppers are buying food with less salt, sugar, fat or calories, according to analysts.

02/10/2017
IRI, a leading provider of big data and predictive analytics for retailers and suppliers, has launched the first analytics solution for convenience retailers, enabling convenience stores to access the company’s market-leading analytics capabilities. 

25/09/2017
Smartphones are helping shoppers to find information on promotions and offers that will help them reduce the cost of their grocery shop, according to new research.

25/09/2017
European shoppers are increasingly accessing information on products, promotions and prices via their smartphones, according to new research.

21/09/2017
The increasing use of the internet is helping British consumers to find information on promotions and offers to help reduce the cost of their grocery shop, a new survey has found.

29/08/2017
Boots UK announces that it has partnered with IRI to develop and operate a range of world-class customer insight tools for its product brands*.

28/08/2017
Gaining access to an increasing amount of data does not necessarily lead to better decision-making.

25/08/2017
Boots UK has announced a partnership with IRI to develop and operate a range of customer insight tools for its product brands.