Press Releases

Product range rather than price or convenience drives consumers in-store – IRI European Shopper Insights Report

23 October, 2017

For 60% range is main reason for store choice when grocery shopping in supermarkets/hypermarkets, while price is key for discounters and online shopping

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IRI first to market with new analytics package for convenience retailers to help stores maximise sales and ROI

02 October, 2017

Convenience retailers now have access to equivalent analytical capabilities as supermarkets to help with store layout, category management, price/promo and product assortment

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More people buying vegetarian, free-from and organic food as healthy eating trend gathers pace

02 October, 2017

IRI survey finds half of British shoppers buy organic and a third buy free-from food

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British Grocery shoppers become digital Infoseekers as the cost of shopping continues to rise

21 September, 2017

1 in 3 shoppers uses the Internet to seek information before shopping Smartphones assist half of digital infoseekers with in-store savings 80% of shoppers prepare a shopping list and 1 in 10 do this on their phone

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European grocery shoppers become digital Infoseekers as the cost of shopping continues to rise

21 September, 2017

1 in 3 shoppers uses the Internet to seek information before shopping Smartphones assist 65% of digital infoseekers with in-store savings 84% of shoppers prepare a shopping list and 1 in 10 do this on their phone Southern Europeans more focused than Northern Europeans on...

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Globus selects IRI as its preferred partner for data sharing and technology in Germany

11 September, 2017

IRI’s Holistic Retail Solution provides advanced predictive analytics and transactional data insights to Globus and its suppliers

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Boots UK and IRI announce customer insight platform partnership

23 August, 2017

Boots UK announces today that it has partnered with IRI to develop and operate a range of world-class customer insight tools for its product brands*.

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£3.7 billion worth of discounts disappear from supermarket shelves as promotions fall to lowest levels in 10 years – IRI Price and Promotion study reveals

11 August, 2017

The pressure on UK retailers to be more transparent in their pricing has seen the number of trade promotions fall to their lowest levels for 10 years,

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IRI figures show we’re going nuts for coconut-inspired beauty products to the tune of more than £12m per year

31 July, 2017

Reflects growth in coconut food & drink as gap between internal and external health closes

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Sandwich, salad and sushi ‘Lunch on the go’ culture gives convenience retailers £36 million boost says IRI

27 July, 2017

Meal deals help to drive category growth but convenience retailers reliant on sandwiches are missing out

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IRI launches affordable analytics solution to smaller brands – offering marketing mix analysis for €7k in just three weeks

24 July, 2017

MMX 7x3 allows all manufacturers to optimize marketing investments regardless of budget

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Cooperation agreement entered into by IRI and EROSKI

17 July, 2017

EROSKI to develop innovative supplier collaboration platform with IRI

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IRI calls for industry standard on Big Data Collaboration

06 July, 2017

IRI’s latest whitepaper on Big Data Collaboration calls for FMCG retailers and manufacturers to unify their data and analytics expertise in order to drive brand and category growth

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IRI Launches New Growth Solutions Team to Unlock Opportunities for Manufacturers

15 June, 2017

Daniel Hunt Joins from Premier Foods to Lead Price and Promotions Specialism

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Supermarket range cuts drive decline in sales of new product launches

25 May, 2017

Revenue from NPD down by £99.6mn in the last year according to a new study by IRI FMCG manufacturers finding it harder to get the distribution they need to make new product launches a success

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Price rises and private label drive up sales of olive oil across Europe

03 May, 2017

IRI figures show total sales of €3 billion, while prices increase by 4.8%

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‘Selfie generation’ helping to create near £1bn cosmetics market

14 April, 2017

IRI data shows thicker brows and contouring put make-up in top beauty spot

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Fewer deals on groceries hike costs for shoppers, but everyday branded prices still not rising says IRI

11 April, 2017

IRI’s Big Question report on the grocery price war reveals it has saved UK shoppers £9.3bn over 3 years

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UK retailers lose over £2m in courgette sales during January

07 February, 2017

IRI retail data shows steep decline over 4-week period

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