Media Coverage

IRI publishes top five FMCG trends for 2019

IRI 2019 FMCG Trends

13 December, 2018

Read More
IRI 2019 FMCG Trends

LoopMe partners with IRI to optimise Twining campaign

10 December, 2018

LoopMe, a global AI and brand advertising platform, has formed their first UK partnership with IRI, a provider of big data and predictive analytics, to optimize sales and advertising campaigns. To further brand marketing success, LoopMe has created the PurchaseLoop Sales produ...

Read More
LoopMe partners with IRI to optimise Twining campaign
UK shoppers prioritise eco-friendly packaged products

Consumers identify with retailers that respect the environment, finds research

14 November, 2018

Two-thirds of British shoppers identify with retailers that clearly demonstrate their commitment towards using less packaging, respect the environment and demonstrate fairness, transparency and integrity, according to new research.

Read More
Consumers identify with retailers that respect the environment, finds research

Half of UK consumers ‘buy local’ to support small producers, but a third of non-buyers refuse due to higher prices

13 November, 2018

Despite the progress made by many local and national brands in the UK, there is still work to be done in convincing shoppers to convert from global brands. This is according to IRI’s latest European Shopper Insights Survey, which suggests that common barriers to buying local b...

Read More
Half of UK consumers ‘buy local’ to support small producers, but a third of non-buyers refuse due to higher prices

Operations Awards 2018

16 October, 2018

Operational Excellence: What the judges said: “Taking a holistic view of client issues, IRI demonstrated effective collaboration between research and operations teams to create a Client Excellence Program that improved overall experience. Their success in achieving their Clien...

Read More
Operations Awards 2018

2018 OPPIES winners announced

17 September, 2018

IRI won the award for operational excellence, with Cobalt Sky highly commended. According to the judges, IRI "demonstrated effective collaboration between research and operations teams to create a Client Excellence Program that improved overall experience”.

Read More
2018 OPPIES winners announced

Can data help convenience win back the hearts and minds of customers?

14 August, 2018

The convenience channel has transformed itself in recent years. We’ve seen something of a revolution on the high street, on forecourts and in our corner shops. According to IGD, convenience is the third-fastest growing grocery channel with nine in 10 shoppers claiming to have ...

Read More
Can data help convenience win back the hearts and minds of customers?

Love Island puts shine on cosmetic sales

06 August, 2018

GLITTER make-up sales are sparkling thanks to TV’s Love Island and summer festivals. Demand for glitter cosmetics is up 321 per cent with more than £300,000 sales of glistening eyeliner, mascara and other products last month, say retail analysts IRI.

Read More
Love Island puts shine on cosmetic sales

Love Island drives glitter sales up 321%, despite ocean health warnings

01 August, 2018

The festival season staple has come under fire in recent months for pollutant impact on the environment, but the beauty industry has seen a huge spike in sales in July.

Read More
Love Island drives glitter sales up 321%, despite ocean health warnings

Diet Coke sales overtake classic Coke as the soft drinks giant navigates the sugar tax

16 July, 2018

Coca-Cola has successfully navigated the initial introduction of the sugar tax by focusing on its low sugar variants, but it will need to do more to do turn around a long-term trend of declining sales.

Read More
Diet Coke sales overtake classic Coke as the soft drinks giant navigates the sugar tax

Pallas Selects IRI SalesOut As Data Sharing And Technology Partner

10 July, 2018

Leading Irish foodservice distributor, Pallas Foods, has announced a multi-year deal with IRI Company SalesOut.

Read More
Pallas Selects IRI SalesOut As Data Sharing And Technology Partner

Ocado’s first steps to creating a global online grocery provider

09 July, 2018

Towards the end of last year Ocado was under pressure. Investors were getting impatient that it hadn’t tied up more deals with retailers and its share price had taken a fall. Since the landmark deal with US grocery retailer Kroger in May, the fortunes of this British online re...

Read More
Ocado’s first steps to creating a global online grocery provider

Ocado’s first steps to creating a global online grocery provider

09 July, 2018

Towards the end of last year Ocado was under pressure. Investors were getting impatient that it hadn’t tied up more deals with retailers and its share price had taken a fall. Since the landmark deal with US grocery retailer Kroger in May, the fortunes of this British online re...

Read More
Ocado’s first steps to creating a global online grocery provider

UK’s growth of private label produce is highest in Europe, finds report

05 July, 2018

Private label share has grown for a fourth consecutive year in the UK, reaching 52.5%, according to a report by market research company IRI.

Read More
UK’s growth of private label produce is highest in Europe, finds report

Prince Harry leads surge in men growing beards as Britons spend £5million on care products in a year

24 June, 2018

Almost £5 million has been spent on beard care products in Britain in the past 12 months – a rise of 226 per cent in three years, according to a new study.

Read More
Prince Harry leads surge in men growing beards as Britons spend £5million on care products in a year

The beard trend is not dead, reveals new male grooming figures

22 June, 2018

Driven by Prince Harry's choice of beard at the royal wedding, sales of beard care products have grown rapidly in recent years

Read More
The beard trend is not dead, reveals new male grooming figures

Lotus seeds: A new face in European healthy snacking

17 May, 2018

TL Tradewinds Co. Ltd. has rapidly expanded the market for lotus seed snacks in Asia and now the Thai social enterprise is working on plans to open up the category in Europe.

Read More
Lotus seeds: A new face in European healthy snacking

Brand building on Instagram: What marketers need to know

10 May, 2018

Instagram levels the playing field for brands big and small looking to connect with consumers and be part of a wider conversation.

Read More
Brand building on Instagram: What marketers need to know

How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

Enter security code:
 Security code