Fernando joined IRI after more than twenty years of experience in the FMCG industry, with a broad international background.
He spent more than 16 years in L'Oreal, where he held several senior leadership positions including Managing Director in Poland, Commercial Director for Europe and Commercial Director in Spain, as well as several commercial positions in our country.
Later he was part of the Alfaparf Executive Management Team, where he became the Export Director of the Professional Skin Care line, as well as Retail Development Director.
Focused on transforming IRI's vision into reality, Fernando manages IRI Spain inspiring his team to help their clients to grow.
He has a degree on Business Administration from both ICADE and the European Business School FH Reutilingen of Germany. After that, he completed his training with an International MBA at the IE Business School of Madrid.