Caspar Netscher manages commercial operations for IRI International. Caspar is responsible for driving new business revenue, working with manufacturers and retailers and improving client retention for the International division of IRI. He works to support our Growth Delivered strategy through the implementation of effective commercial plans to assist IRI’s clients and attract prospective customers. Caspar manages the Regional Client Growth Delivered, a highly experienced and dynamic team focused on delivering growth for our clients via actionable insights and is based in the Netherlands.
Caspar has over 20 years of international commercial experience with companies including Lebara Mobile, Reckitt Benckiser and Henkel. Before joining IRI Caspar was Global Commercial Director for Lebara Mobile Ltd and he has held senior sales roles at Reckitt Benckiser and Henkel Detergents in multiple countries. Caspar has an in depth knowledge of FMCG and health categories and is passionate about operational excellence.
Caspar’s remit is to ensure that our clients receive an excellent service at all times.