Receive a comprehensive view of the market, with predictive scenarios to support strategic sales and marketing decisions.

Have more productive business discussions with data organized in the retailer’s own product and geographic hierarchies

GET TIMELY INFORMATION TO OPTIMZE PERFORMANCE.

How can you achieve growth in a mature market?

Are you missing key innovation or category opportunities?

Receive a comprehensive view of the market, with predictive scenarios to support strategic sales and marketing decisions. Provides the foresight and flexibility to better serve its shopper’s needs, enables teams to make faster and more effective decisions and supports a more powerful collaboration with suppliers in one seamless platform.

Get direct access to daily transaction-level detail data for all of a specific retailer's stores through IRI's Retail Gateway solutions. Manufacturers who participate in retail collaboration gateway programs see almost 4 percent growth over those who don't.

Access robust modeling to optimize everyday prices and plan effective promotions – in real time.

  • Gain a deeper understanding of historical performance, current market dynamics and shopper preferences to develop a more robust go-to-market approach for pricing and promotion.
  • Align objectives and success criteria based on robust analytics that include decision-support tools, prescriptive analytic capabilities and machine-learning algorithms that make sense of big data.
  • Simulate the possibilities with scenario planning, which offers an accurate understanding of expected impact and associated trade-offs.

Boost store and category sales at scale with the right products on the right shelves.

  • For each category, and even each shopper segment, understand which items should be removed, which should be added and which should be replaced from a shelf set to maximize sales.
  • Understand what types of items and product attributes have the most incremental impact on the category and what types drive the most cannibalization.
  • Determine how to make the shelf more productive by better aligning shelf space to current and potential demand, and understanding how assortments should vary by region or store group.

How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

 

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