Identify and capture pockets of growth.

Pinpoint the right opportunities and deliver growth with speed and focus.

Leverage vast information to identify insights and actions.

From market measurement and point-of-sales (POS) tracking of purchases, to deep strategy and growth diagnostics, new product forecasting, and assessment our market performance and strategy solutions will help you identify pockets of growth to move ahead of your competitors.
Market Measurement
Measure and understand market performance more broadly and deeply than ever before.
Uncover trends and unlock high growth sectors
Enable more informed and  timely decisions with data driven coversations regarding product selection, placement, pricing and promotions with manufacturers and retailers.
Innovation
Build growth through effective innovation.
Our innovation solutions identify what you need to develop and launch new products successfully.
After launch, we monitor sales, share and distribution, comprehend consumer awareness, interest and satisfaction, as well as determine where the new product is sourcing volume.
We optimise the launch plan by identifying additional growth opportunities.
Strategy
Find new strategies to accelerate company revenue and profit growth.
Define and drive business growth with our FMCG and retail-focused consultants who leverage our unparalleled proprietry data, industry expertise, predictive analytics and technology.
Unique expertise in price, promotion, product and plannogram analytics.

How we're different

Data, insights and market expertise identify where true growth lies.
We know the data better than anyone else.
Curiosity is our DNA. We go beyond the SURFACE to identify THE "SO WHAT?".
IRI's dynamic analytical tools powered by IRI MartketEdge portfolio puts the power in your hands to understand how sales trends are impacted by your strategies and tactics.
Real-time 24x7 access to information so YOU CAN react to situations faster.
IIRI Liquid Data and our suite of tools use an intuitive 'no training' interface that makes data available to more members of your team. Many data sets are processed in real time, so your team's ability to react faster is significantly enhanced.
"They (IRI) helped us ensure that we understood who the consumer was, what was happening in the category, and helped formulate our strategy for growth."

Starbucks

How can we help you supercharge growth and profitability?

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