Press Releases

Vestar Capital Partners to Lead New Investment in IRI
15/11/2018

Transaction Supports Next Phase of IRI’s Growth, Fueling Further Innovation and Capabilities Expansion


IRI’s Emma Gillingham to present at Shop! Professional Development Series on the Path to Purchase.
6/11/2018

Premium prices pose a barrier to the rise of ‘conscious consumerism’ among European shoppers
22/10/2018

IRI’s European Shopper Survey reveals consumers in Italy, Greece and Spain relate more closely to retailers who claim to care about the environment


Millennials maintain their ‘amore’ for big brands
22/10/2018

IRI’s European Shopper Survey reveals younger generations of consumers prefer global brands to local when shopping for groceries
Two-thirds of younger millennials use the internet for new grocery product research


IRI Reveal European Food Manufacturers at Risk of Losing Control on Nutritional Labelling
19/09/2018

Food manufacturers need to get serious on nutritional labelling or risk losing control of the issue entirely according to analysis by IRI, the big data and technology expert for consumer industries.


Google Selects IRI to Join New Measurement Partners Program
18/07/2018

IRI to Provide Marketing Mix Analysis Solutions That Boost Return-on-Marketing Investment by as Much as 12 Percent


IRI appoints Craig Irwin as Managing Director for New Zealand
25/05/2018

IRI, the big data and technology expert for consumer industries, has announced the appointment of Craig Irwin as Managing Director for New Zealand.


IRI Recognized by Independent Research Firm as a Strong Performer in Marketing Measurement and Optimization Solutions
23/05/2018

Independent Research Firm Cites IRI for Strong Technology Foundation, Impressive Data Assets and Industry Expertise


‘On-the-go’ consumers driving sales of snacks across Europe – IRI 2017 top selling FMCG categories
1/05/2018

Demand for convenience and food and drink ‘on-the-go’ is helping to drive sales of snacking products, particularly crisps and salty snacks, across Europe.


‘On-the-go’ consumers driving sales of snacks across Europe – IRI 2017 top selling FMCG categories
4/04/2018

Demand for convenience and food and drink ‘on-the-go’ is helping to drive sales of snacking products, particularly crisps and salty snacks, across Europe.


IRI’s Nicole Barry to explore the cross-channel themes shaping Australia’s $6.7bn OTC pharmacy retail marketplace at the ASMI Member Forum.
26/03/2018

IRI’s Nicole Barry to explore the cross-channel themes shaping Australia’s $6.7bn OTC pharmacy retail marketplace at the ASMI Member Forum.


IRI’s David Shukri to explore the growth drivers behind Australia’s $17.5bn liquor channel
18/03/2018

IRI’s David Shukri to explore the growth drivers behind Australia’s $17.5bn liquor channel at the ALSA Retailer Briefing and State Of The Industry Launch in Canberra.


IRI to present at the New Zealand Food & Grocery Council conference.
29/10/2017

IRI’s David Shukri to present at the New Zealand Food & Grocery Council conference.


IRI and Clavis Insight form alliance to offer e-Commerce intelligence & optimisation for brands in Australia’s growing online market.
25/10/2017

The alliance enables brand owners to optimise their online channel representation, drive profitable e-Commerce growth and protect brand equity.


Product range rather than price or convenience drives consumers in-store – IRI European Shopper Insights Report
23/10/2017

For 60% range is main reason for store choice when grocery shopping in supermarkets/hypermarkets, while price is key for discounters and online shopping


Healthy eating trend boost for vegetarian, free-from and organic food producers
2/10/2017

IRI survey of shoppers across Europe finds more than two thirds are buying healthy food
German shoppers most likely to buy organic food (versus half of Europeans) 39% of shoppers buying vegetarian food options
‘Free-from’ food on the shopping menu of one third of shoppers


European grocery shoppers become digital Infoseekers as the cost of shopping continues to rise
21/09/2017

1 in 3 shoppers uses the Internet to seek information before shopping
Smartphones assist 65% of digital infoseekers with in-store savings
84% of shoppers prepare a shopping list and 1 in 10 do this on their phone
Southern Europeans more focused than Northern Europeans on finding the best deal


Globus selects IRI as its preferred partner for data sharing and technology in Germany
11/09/2017

IRI’s Holistic Retail Solution provides advanced predictive analytics and transactional data insights to Globus and its suppliers


IRI to Address POPAI Marketing@Retail Summit
31/08/2017

IRI's Mike Boland to Present at the POPAI Marketing@Retail Summit on Changing Social Values, Holistic Health and the Increasingly Complex Shopper Journey.


Boots UK and IRI announce customer insight platform partnership
23/08/2017

Boots UK announces today that it has partnered with IRI to develop and operate a range of world-class customer insight tools for its product brands*.