IRI in den Medien

IRI Helping CPG Retailers And Manufacturers Measure Impact Of Coronavirus Outbreak

26 Juni, 2020

IRI has released two economic indicators for consumer packaged goods (CPG) retailers and manufacturers in Europe in the wake of the coronavirus crisis. The IRI Demand Index and IRI Inflation Tracker measure weekly changes and also provide insights and key trends for brands and...

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IRI Helping CPG Retailers And Manufacturers Measure Impact Of Coronavirus Outbreak

ESM COVID-19 Update – Wednesday 24 June

24 Juni, 2020

COVID-19 Update, from ESM: European Supermarket Magazine, is a series that examines how retailers and consumer goods firms across Europe and further afield are tackling the Coronavirus pandemic.

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ESM COVID-19 Update – Wednesday 24 June

CEO Series: Interview with Andrew Appel of IRI

03 Juni, 2020

Keeping work and home life separate can be especially difficult while working remotely as a result of COVID-19. Get to know the CEO of IRI, Andrew Appel, and glean some insight into big data, and what leadership looks like in a pandemic.

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CEO Series: Interview with Andrew Appel of IRI

Six key lessons for CPG brands and retailers from the last recession

18 Mai, 2020

Applies six lessons from the last recession to today's uncertainty around customer loyalty, the rise of private label, right pricing, sacrificing non-essentials, the joy of upgrading and discounting leads to changing habits.

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Six key lessons for CPG brands and retailers from the last recession

ESM COVID-19 Update – Wednesday 6 May

06 Mai, 2020

From ESM: European Supermarket Magazine, is a new series that examines how retailers and consumer goods firms across Europe and further afield are tackling the Coronavirus pandemic.

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ESM COVID-19 Update – Wednesday 6 May
Europe

Does AI have the power to enable strategic business development?

11 März, 2020

The world is changing at pace and our preferences as consumers are more complex than they were a decade ago. The next generation of consumers are more experimental and granular than those before them, which makes it harder for organisations to understand and predict their ever...

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Does AI have the power to enable strategic business development?

Could voice technology be the next secret weapon in driving retail growth?

28 Januar, 2020

According to a report from analysts at Canalys, the worldwide smart speaker market grew by 187 per cent in the second quarter of 2018.  

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Could voice technology be the next secret weapon in driving retail growth?

Powering strategic development with AI and machine learning

12 Dezember, 2019

The world is changing at an incredible pace and consumer preferences are more complex than they were 10 years ago. The next generation of consumers are far more fickle, experimental and granular than those that went before. This makes it harder for all businesses, and retailer...

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Powering strategic development with AI and machine learning

Nachhaltigkeit ist der Megatrend in der Schönheits- und Haushaltspflege

04 Dezember, 2019

Der Megatrend in der Schönheits- und Haushaltspflege: Nachhaltigkeit. Christoph Knoke, Managing Director von IRI Deutschland, zeigte im Rahmen der Pressekonferenz des IKW, dass im Bereich WPR jene Produkte, die mit einem Öko-Label versehen sind, bereits einen Marktanteil von 8...

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Nachhaltigkeit ist der Megatrend in der Schönheits- und Haushaltspflege

The Tipping Point – How AI Can Help Drive Growth In FMCG: IRI

10 Oktober, 2019

FMCG consumers are less engaged and predictable than they have ever been, less loyal than previous generations and more interested in personalised experiences, Andrew Appel, president and chief executive officer, IRI, writes. The challenge this presents to manufacturers and r...

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The Tipping Point – How AI Can Help Drive Growth In FMCG: IRI

Voice technology isn’t just for consumers - it could help retailers democratise data

02 September, 2019

With 200 million smart speakers predicted to be in use by the end of this year, voice command has become ubiquitous in the home. But the opportunity for retail is real

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Voice technology isn’t just for consumers - it could help retailers democratise data

Alle Handelsformate treiben ihre Eigenmarken voran

21 August, 2018

Christoph Knoke im Interview mit der Lebensmittelzeitung über Handelsmarken, deren positive Entwicklung und die Hintergründe: "Handelsmarken haben sich von Kopien zu ,PrivatMarken’ mit innovativen, verbraucherorientierten Sortimenten entwickelt, die ein ausgewogenes...

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Alle Handelsformate treiben ihre Eigenmarken voran

Guter Jahresstart für Schönheits- und Haushaltspflegemittel

28 Juni, 2018

Die Schönheits- und Haushaltspflegemittel-Industrie ist mit Umsatzsteigerungen ins Jahr gestartet. Das teilte der IKW mit. „Diese Entwicklung zeigt einmal mehr die große Bedeutung der beiden Märkte für die Bevölkerung“, so Christoph Knoke, Managing Director vom...

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Guter Jahresstart für Schönheits- und Haushaltspflegemittel

Backwaren und Fisch punkten zu Ostern

22 März, 2018

Kurz vor Ostern, besonders in der Kar-Woche, gibt es einen signifikanten Absatz- und Umsatzanstieg im Handel mit TK-Produkten. Das ist das Ergebnis einer für das Deutsche Tiefkühlinstitut (dti) angefertigten Analyse des Marktberatungsunternehmens IRI Information Resources...

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Backwaren und Fisch punkten zu Ostern

Cream Of The Crop

07 März, 2018

The dairy category is one of the most important in European retail. Using data from IRI, ESM examines how macroeconomic factors such as price increases are impacting sales in this important segment.

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Cream Of The Crop

„Wettbewerb um Flächen nimmt zu"

16 Januar, 2018

Martin Schneider, Director Beverages bei IRI Information Resources, über die wirtschaftlichen Aussichten fürs Jahr 2018 und die neuesten Trends in der FMCG-Branche.

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„Wettbewerb um Flächen nimmt zu"

Globus setzt auf IRI

01 Januar, 2018

Um die Zusammenarbeit mit der Industrie zu verbessern, setzt Globus auf die Technologie von IRI. Für die 46 SB-Warenhäuser des Handelsriesen liefert IRI detaillierte Transaktionsdaten-Insights. Holistic Retail Solution (HRS) heißt die auf Warenkorbdaten basierende Lösung, die...

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Globus setzt auf IRI

Wie Shopper ticken

01 Januar, 2018

Der Lebensmitteleinkauf ist in aller Regel gut vorbereitet. Welche Kanäle die Deutschen bevorzugen und wie Informationsbeschaffung, Preisvergleiche und Online-Nutzung erfolgen, beleuchtet eine aktuelle IRI-Studie.

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Wie Shopper ticken

Study: Start at the Core to Optimize Your Beer Assortment

10 Oktober, 2017

Within a convenience store retail outlet, the cold vault space is the beachfront property in the store and, on average, there are typically five cold vault doors dedicated to beer. To help c-store retailers optimize their beer assortments within that valuable in-store real est...

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