How can you achieve growth in a rapidly changing landscape?
Are you missing key innovation or category opportunities?
Measure and understand market performance more broadly and deeply than ever before.
Gain an unparalleled view into the shopper digital journey and resulting purchase behavior online.
Verify the effectiveness of your in-store programs and measure in-store performance.
Find new strategies to accelerate company revenue and profit growth.
Build growth through effective innovation.
Get all of your data from across the globe aligned with IRI’s Global Enterprise Analysis & Reporting (GEAR).
Quickly learn what you need to do to reach, activate and retain shoppers online in order to protect your market share and grow sales in certain categories.
Get new insights into the $680 billion on-premise category with the first POS-based, projected tracking service for the on-premise marketplace.
We know the data better than anyone else.
IRI's dynamic analytical tools – powered by the IRI Advantage portfolio – put the power in your hands to understand how sales trends are impacted by your strategies and tactics.
IRI Liquid Data® and our suite of tools use an intuitive “no training” interface that makes data available to a broad set of constituents in your organization. Many data sets are processed in real time, so your team's ability to react faster is significantly enhanced.
95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us