Partners

MaxPoint

MaxPoint

MAXPOINT provides business intelligence and a digital marketing solution that enables national brands to drive local, in-store sales.

The IRI/MaxPoint partnership offers clients location-based targeting and evaluations of neighborhood and shopper marketing campaigns. Using proprietary technology, only neighborhoods interested in purchasing a specific product will receive those ads. This helps retailers and brands leverage point-of-sale data for developing hyperlocal targeted digital media campaigns, optimize pre- and post-campaign data for sales impact, understand the impact and return of digital shopper marketing campaigns, and minimize ad waste.

How can we help you supercharge growth and profitabilty?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

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