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In the News

Store Brands
U.S. baby boomers/seniors spent more than $200 billion across shopping channels in the last year alone, accounting for more than 50 percent of consumer packaged goods (CPG) spending, according to Information Resources Inc. (IRI), a Chicago-based market research firm.
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Washington Post
Milk alternatives control just eight percent of overall milk sales in the United States, but for the past few years, they’ve represented the fastest-growing part of the dairy market.
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The Tan Sheet
More flavors and package redesigns briefly grab consumers’ attention, but innovative and truly new product launches that address their needs will accelerate OTC industry sales growth, which has held steady at 3% annually since 2010, an IRI Worldwide marketing insider says.

Brace yourselves beer drinkers: The summer of 2014 is shaping up for shandy-monium.
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Beverage industry
Sales of unaged corn whiskey increase triple digits
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IRI Industry Insights Executive Vice President Larry Levin discusses consumer attitudes and needs on Bloomberg Television's “Bloomberg Surveillance.”
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Progressive Grocer
“Collaboration” is a hot button across the grocery retail industry. It speaks to the importance of retailers and their CPG partners working together to better serve the needs of consumers. But IRI’s 2014 Summit demonstrates that collaboration is hard at work much further up the industry food chain.
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Bakery and Snacks
Snack makers survived a difficult 2013 with increased competition forming a much larger battleground that included quick-serve, online and even airlines, says a leading sector analyst.
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Advertising Age
IRI Combines Shopper Transaction Info with TV and Digital Data from Rentrak and Comscore
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Candy and Snack Today
Big data is allowing companies across the supply chain to use a laser focus on the most opportunistic areas for growth. Information Resources, Inc. Chief Information Officer Ash Patel, discusses how to use it to effectively reach your customers.

Research Business Report
It has been another fascinating, enterprising and challenging year for the market research industry. But considering the pace of change in the MR world for over a decade, it’s foolish to dote on the recent past. What’s the likelihood of any prognosticators in this 19th annual RBR Predictions Issue betting on what they think will happen? That’s hard to say, but only because of how explosive and unpredictable change has been.

Pharma & MedTech Business Intelligence
More than half of the top-selling self-care brands in the U.S. are OTC drugs that were switched from Rx, according to IRI data.

Pharma & MedTech Business Intelligence
To fully capitalize on potential sales, Rx-to-OTC switch sponsors must plan marketing strategies years before a switch is proposed and continue for years after launch, IRI data shows. Other factors include working with managed care, product differentiation, pricing and consumer satisfaction.

Supermarket News
Retailers need to focus on value to maintain their share of decreasing consumer spending, said Susan Viamari, editor of IRI's Times & Trends report.
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Beverage Industry
Larry Levin, general manager and executive vice president of consumer insights and thought leadership at Chicago-based Information Resources Inc., sits down with Beverage Industry Editor Jessica Jacobsen to offer insights into the trends impacting the consumer beverage market.
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Wall St. Journal
For years, investment bankers have beaten a path to the door of Ferrero SpA—the Italian maker of Tic Tacs, hazelnut spread Nutella, and Kinder chocolate eggs—dangling proposals to take the company public or sell out to a bigger rival.
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Formerly synonymous with generic typeface and questionable quality, today’s private label goods are transforming categories as we speak and forever shaking up the consumer marketplace.
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Retail Leader
Today’s shoppers have become much more adept at finding value.

Private Label Store Brands
With half of millennials planning to increase their purchase of private label products in the coming year, catering to this generation could significantly boost store brand revenue now and in the future.
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SupplySide R&D Insights
To give the CPG industry a clearer picture of natural/organic/eco-friendly shoppers, Information Resources Inc. (IRI) and SPINS created SPINS NaturaLink, a study that segments the U.S. population into seven groups based on: lifestyle, demographics, organic/natural product purchase history, and attitudes toward organic/natural products.
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Other IRI News
Consumers Feeling Better about Personal Finances and Making Calculated Splurges
Consumer confidence was relatively flat in Q2 2014 after dramatically increasing in Q1 2014, according to IRI’s latest MarketPulse™ survey. Sentiment remains consistent for millennials, while it dipped slightly among baby boomers and Generation Xers.
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Brings 25+ Years of International Retail and Manufacturing Experience to IRI; Will Drive Growth, Innovation and Collaboration across IRI’s International Markets
Information Resources, Inc. (IRI), the global leader in innovative solutions and services for consumer, retail and over-the-counter healthcare companies, announced today that José Carlos González-Hurtado has joined the company as president of International.
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IRI Predicts Annual CPG Spending by Boomers and Seniors Will Surpass $230 Billion by 2020
The latest IRI Times & Trends report, “Aging America: Carving Out Growth in Mature Markets,” takes a closer look at the shopping and consumption habits of older consumers and how they shift throughout the golden years.
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IRI’s Larry Levin will join a group of industry experts on a panel, “Private Brands and National Brands: Today's Changing Retail,” at the FMI Connect Global Food Retail Conference.
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IRI’s Monica Cantz will present, “Unlocking The Sweet Smell of Success” at the Consumer Specialty Products Association (CSPA)’s 2014 Mid-Year Meeting. 

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