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CIO Review
The Navigator for Enterprise Solutions

10/16/2014
Retail's new normal
Marketplace
IRI was featured on National Public Radio’s Marketplace show last night! Susan Viamari, our editor of Thought Leadership, was interviewed for a segment called “Retail’s New Normal.”
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Drug Store News
With declines in household incomes, a growing trend toward self-care among consumers, a changing demographic landscape and a greater emphasis on digital, the retail environment is undergoing significant change, but that change is spelling opportunities for smaller companies, according to Bob Sanders, EVP healthcare practice leader at IRI.
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10/6/2014
Ready, Set, Spend?
Consumer Reports
America is shopping again - but how, have our habits changed. See the surprises in this Consumer Reports exclusive.

Packaging Digest
If you produce consumer packaged goods, stop reading this right now and download this report.
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Chain Drug Review
IRI has unveiled a partnership that enables consumer packaged goods companies and retailers to target likely purchasers of their products across all channels and media

Retail Leader
One in six Americans, 53 million people, is Hispanic. The Hispanic population in the United States has grown 43 percent since 2000, and rapid growth will continue. Simultaneously, spending by these shoppers has increased 207 percent since 2000 and purchasing power will total $1.3 trillion by 2015 and continue to grow dramatically over the next five to 10 years as the younger Hispanic population enters prime earning age. For retailers looking to protect and grow share among this valuable market, the time to act is now.
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The Boston Globe
The six-week spectacle at Market Basket accomplished what a marketing guru with a multimillion-dollar budget could only dream of: reaching thousands of potential new consumers with a seemingly endless stream of authentic testimonials, including unprompted gushing from loyal customers about the chain’s low prices and friendly culture.
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Progressive Grocer
As the industry approaches a "digital tipping point," a landmark report commissioned by the Grocery Manufacturers Association (GMA) highlights the benefits and most advantageous positioning strategies for CPG companies' digital and e-commerce success.
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Drug Store News
The search for value continues, but it doesn’t always mean cheap. It means “make my life better.” And when it comes to the $45 billion beauty market, the opportunities are aplenty.
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Store Brands
By identifying the "white space" within categories and responding accordingly, retailers could help ensure continued growth on the private brand front.

NPR
Susan Viamari, IRI's editor of Thought Leadership, was interviewed for a segment called “Why isn’t the American consumer spending?”
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Retail Leader
Unprecedented size, growth and buying power make the mature market critically important for CPG companies, according to IRI's Times & Trends report Boomers & Seniors: Carving Out Growth in Mature Markets.
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Store Brands
U.S. baby boomers/seniors spent more than $200 billion across shopping channels in the last year alone, accounting for more than 50 percent of consumer packaged goods (CPG) spending, according to Information Resources Inc. (IRI), a Chicago-based market research firm.
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Washington Post
Milk alternatives control just eight percent of overall milk sales in the United States, but for the past few years, they’ve represented the fastest-growing part of the dairy market.
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The Tan Sheet
More flavors and package redesigns briefly grab consumers’ attention, but innovative and truly new product launches that address their needs will accelerate OTC industry sales growth, which has held steady at 3% annually since 2010, an IRI Worldwide marketing insider says.

CNBC
Brace yourselves beer drinkers: The summer of 2014 is shaping up for shandy-monium.
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Beverage industry
Sales of unaged corn whiskey increase triple digits
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Bloomberg
IRI Industry Insights Executive Vice President Larry Levin discusses consumer attitudes and needs on Bloomberg Television's “Bloomberg Surveillance.”
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Progressive Grocer
“Collaboration” is a hot button across the grocery retail industry. It speaks to the importance of retailers and their CPG partners working together to better serve the needs of consumers. But IRI’s 2014 Summit demonstrates that collaboration is hard at work much further up the industry food chain.
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Other IRI News
In their Ad Age Data Conference presentation, “Who Says Watching TV Is Bad for You?” IRI’s Srishti Gupta and Rentrak’s Chris Wilson will discuss how marketers can tie TV viewing consumption to actual sales purchase data and highlight the benefits of this new capability.
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In his presentation, “The Shopper Journey Study: Understanding Today’s New Path to Purchase,” Tomei will share how digital, social and mobile media platforms are changing consumer and shopper behavior.
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Shoppers Visiting Fewer Stores and Choosing Those They Perceive as Offering Best Value
Since there is no longer an “average shopper” in today’s world, IRI is taking a closer look at current shopping trends and providing a road map on how marketers can protect and grow share in the $737 CPG marketplace in the new “The New Shopper Journey.”
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Consumers Feeling Better about Personal Finances and Making Calculated Splurges

Consumer confidence hit yet another high in Q3 2014 after zigzagging in previous quarters this year. This uptick is good news for marketers, since shoppers are rolling into the holiday season on a high note and are willing to spend a bit more, according to the latest IRI MarketPulse™ survey.


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Attendees to Gain Insights Into Latest Analytics Innovations Designed to Achieve Sustained, Long-term Growth
 Returning for the second year as a result of widespread acclaim, the Center for Pricing and Revenue Management at Columbia Business School and Information Resources, Inc. (IRI) will host a two-day educational program titled “Pricing Analytics: The Art and Science of Profitable Growth.” The program will take place Oct. 28-29, 2014, on the Columbia University campus. 
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