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CEW
IRI’s Larry Levin discusses digital and in-store strategies retailers and manufacturers can use to reach their desired consumers.

CIO Review
The Navigator for Enterprise Solutions

10/16/2014
Retail's new normal
Marketplace
IRI was featured on National Public Radio’s Marketplace show last night! Susan Viamari, our editor of Thought Leadership, was interviewed for a segment called “Retail’s New Normal.”
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Drug Store News
With declines in household incomes, a growing trend toward self-care among consumers, a changing demographic landscape and a greater emphasis on digital, the retail environment is undergoing significant change, but that change is spelling opportunities for smaller companies, according to Bob Sanders, EVP healthcare practice leader at IRI.
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10/6/2014
Ready, Set, Spend?
Consumer Reports
America is shopping again - but how, have our habits changed. See the surprises in this Consumer Reports exclusive.

Packaging Digest
If you produce consumer packaged goods, stop reading this right now and download this report.
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Chain Drug Review
IRI has unveiled a partnership that enables consumer packaged goods companies and retailers to target likely purchasers of their products across all channels and media

Retail Leader
One in six Americans, 53 million people, is Hispanic. The Hispanic population in the United States has grown 43 percent since 2000, and rapid growth will continue. Simultaneously, spending by these shoppers has increased 207 percent since 2000 and purchasing power will total $1.3 trillion by 2015 and continue to grow dramatically over the next five to 10 years as the younger Hispanic population enters prime earning age. For retailers looking to protect and grow share among this valuable market, the time to act is now.
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The Boston Globe
The six-week spectacle at Market Basket accomplished what a marketing guru with a multimillion-dollar budget could only dream of: reaching thousands of potential new consumers with a seemingly endless stream of authentic testimonials, including unprompted gushing from loyal customers about the chain’s low prices and friendly culture.
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Progressive Grocer
As the industry approaches a "digital tipping point," a landmark report commissioned by the Grocery Manufacturers Association (GMA) highlights the benefits and most advantageous positioning strategies for CPG companies' digital and e-commerce success.
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Drug Store News
The search for value continues, but it doesn’t always mean cheap. It means “make my life better.” And when it comes to the $45 billion beauty market, the opportunities are aplenty.
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Store Brands
By identifying the "white space" within categories and responding accordingly, retailers could help ensure continued growth on the private brand front.

NPR
Susan Viamari, IRI's editor of Thought Leadership, was interviewed for a segment called “Why isn’t the American consumer spending?”
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Retail Leader
Unprecedented size, growth and buying power make the mature market critically important for CPG companies, according to IRI's Times & Trends report Boomers & Seniors: Carving Out Growth in Mature Markets.
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Store Brands
U.S. baby boomers/seniors spent more than $200 billion across shopping channels in the last year alone, accounting for more than 50 percent of consumer packaged goods (CPG) spending, according to Information Resources Inc. (IRI), a Chicago-based market research firm.
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Washington Post
Milk alternatives control just eight percent of overall milk sales in the United States, but for the past few years, they’ve represented the fastest-growing part of the dairy market.
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The Tan Sheet
More flavors and package redesigns briefly grab consumers’ attention, but innovative and truly new product launches that address their needs will accelerate OTC industry sales growth, which has held steady at 3% annually since 2010, an IRI Worldwide marketing insider says.

CNBC
Brace yourselves beer drinkers: The summer of 2014 is shaping up for shandy-monium.
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Beverage industry
Sales of unaged corn whiskey increase triple digits
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Bloomberg
IRI Industry Insights Executive Vice President Larry Levin discusses consumer attitudes and needs on Bloomberg Television's “Bloomberg Surveillance.”
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Other IRI News

In this general session, “Maximizing the Growth Opportunity of Value-Added Meats,” IRI’s Steve Ramsey and Chris DuBois will discuss the drivers behind the fast-growing, value-added meat segment as well as key strategies and insight capabilities necessary to accelerate retailer sales and profits. 


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Information Resources, Inc. (IRI), the global leader in innovative solutions and services for consumer, retail and over-the-counter healthcare companies, and Kline & Company, a global market research and management consulting firm, have established an exclusive alliance to serve the worldwide, over-the-counter (OTC) drug and overall consumer healthcare industries.
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 In this general session, “The Digital Future: A Game Plan for Trading Partners in the Consumer Products Industry,” IRI’s KK Davey, Google’s Jennifer Wesley and BCG’s Bob Black will discuss the impact on consumer behavior of e-commerce, which is profoundly changing how people plan and shop.


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During their Convenience Retailing University Course presentation, “Better-for-You Reality Check,” Lyons Wyatt and Razowsky will explore the factors that drive growth for retailers in the better-for-you market and the role played by convenience in consumer purchase habits when choosing between better-for-you versus indulgent products.
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Overall Shopper Sentiment Surged in 2014, but Was Largely Flat in Q4 2014 Compared with Q3 2014
The latest  IRI MarketPulse™ survey released today found that even though shopper sentiment remained nearly flat during Q4 2014, it still maintained an overall upward trend for the year.
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