Events & Webinars - IRI

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Events & Webinars

Upcoming Events & Webinars
   October 21 - 23, 2014
Shopper Marketing Conference and Expo
As the largest shopper marketing event, Expo covers the entire universe to provide marketers and retailers with collaborative solutions and actionable strategies that influence decision-making along the path to purchase.
   November 10 - 12, 2014
Cleaning Products 2014
Steve Johnson will discuss approaches national brand manufacturers should consider to address inroads from private label.
   April 20-22, 2015
2015 IRI Summit
The 2015 conference will focus on the newest and most innovative ways to build growth in CPG.

Webinar Archives

This webinar explores current and emerging merchandising trends that CPG marketers have embraced during the past few years in an effort to satisfy consumers’ rapidly changing definitions of value.

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Based on IRI’s newly released Times & Trends report, this webinar explores center store sales and share trends, as well as strategies CPG marketers are leveraging in an effort to drive share and revenues from the inside out.

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This webinar explores current and emerging trends around private label, as well as national brand efforts to protect and grow their position in the CPG marketplace.

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This webinar shared new insights on six EconoLink shopper segments based primarily on people’s perception of their economic situation and each exhibiting unique characteristics and purchase behaviors.
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Based on IRI’s newly released Times & Trends report, this webinar provides insight into current and emerging trends within the baby boomer marketplace that will enable manufacturers and retailers to develop and execute strategies that align with overall corporate goals while simultaneously addressing the rapidly changing needs of the country’s largest and most influential consumer group. 
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